Diversity Equity Inclusion

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DEI is a buzzword these days but how much do you really understand about Diversity Equity and Inclusion? What is DEI and why is it important? How will DEI initiatives benefit your charity? 

What is DEI exactly?


Diversity Equity Inclusion initiatives are designed to create an organizational culture that ensure that all people, regardless of background, feel respected, supported and treated fairly at work. By embracing DEI, businesses are finding that they can tap into and attract a wider pool of talent that contributes to engagement, growth, and success.


Diversity can be measured according to various elements, including ethnicity, race, religion, gender, etc. The idea is that diverse teams bring a wider range of perspectives, experiences, and ideas to the table, which can lead to more innovation and better decision-making.


Equity is about treating all members of the organization in an objectively fair and just manner. Everyone should have access the same opportunities, resources, and treatment. At work, people should be valued for their skills, knowledge, and abilities rather than their characteristics.


Inclusion refers to the active engagement of all members of the organization. An inclusive workplace fosters a culture of collaboration and open communication where everyone feels able to do their best work, regardless of their background or circumstances.


Belonging is a fourth aspect of DEI that is often considered to be important. The aim is to ensure that people various backgrounds will feel accepted and therefore want to perform at their peak. They are also more willing to work with each other as their authentic selves, without holding back.


What are the DEI benefits to your charity?


Your charity's culture is its identity. It is a big part of why people are attracted to apply to work as staff, volunteers, or board members, and why they stay. It makes sense that people who feel valued, supported, and welcome are more likely to feel happier, more motivated and more engaged at work.


Organizations that are committed to creating a healthy workplace culture benefit in many ways. Here are just a few:


  • Reach a wider, stronger talent pool
  • Foster innovation by tapping into a range of ideas and solutions
  • Save costs with higher retention and lower turnover rates
  • Boost morale and motivation, and avoid burnout


Quick DEI Cheat Sheet

A man with an afro and glasses is holding a laptop computer.

  • How can DEI help your organization?

    Implementing DEI initiatives can foster a more equitable workplace, boost employee engagement and retention, increase creativity, productivity and profitability, and enhance reputation and image.

  • What are the elements of DEI?

    Diversity: Embracing a range of groups across various dimensions, including ethnicity, religion, abilities, sexual orientation, and more


    Inclusion: Engaging  all members by offering the same level of opportunity


    Equity: Treating each person in a fair and just way  regardless of how they identify


     A fourth element of many DEI initiatives: 


    Belonging: Ensuring people feel free to be their authenic self, regardless of differences 

  • Why prioritize DEI?

    Everyone in an organization deserves to feel supported and respected. When that happens, your organization is more likely to be a place where people are happy working and thriving. 

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